Beautyworld Japan Fukuoka is preparing for its 9th edition, taking place from 7 – 8 February 2022. With less than two months remaining before it opens its doors, the fair is already on course to attract more exhibitors than last year. 126 have signed up as of 10 December, as the fair continues to establish itself as a must-attend trade event, showcasing a wide range of products, services, techniques and information related to the beauty industry in the Kyushu region.

Even amid the COVID-19 pandemic, the Japanese health and beauty industry is vibrant and Beautyworld Japan Fukuoka is ready to contribute to the industry as the very first Beautyworld themed fair of the year in Japan. The 2022 edition will see an expansive range of beauty products and services for salon and retail businesses displayed across four product zones under one roof, namely: “Cosmetics”, “Beauty equipment”, “Nail & Eyelash” and “NEXT”.

With the opening of the new Shinkansen rail line scheduled in the fall of 2022, the Kyushu economy is expected to see significant benefits. Fukuoka city, the centre of the Shinkansen project, is being redeveloped and is expected to upgrade its position as a major business hub in the region. For companies seeking to expand their business into this area, participating in Beautyworld Japan Fukuoka has become increasingly essential.

Amid the COVID-19 pandemic, people are becoming more health- conscious than ever before in Japan. In response to this, the fair will feature a wide range of products that support not just health, but also beauty. For example, fruit juice, flavoured protein powder, highly- concentrated cocoa chocolate, supplements containing enzymes, natural yeast and many other products will be displayed at the organiser-run special showcase “SPOTLIGHTS”.

Beautyworld Japan Fukuoka is not only an effective sourcing platform, but also plays an essential role as a learning and networking destination for all participants. A total of 17 stage seminars will cover the latest techniques, beauty and business trends as well as industry related laws and regulations. In addition, 7 presentations will be conducted by exhibitors throughout the two days.

Other beauty related shows by Messe Frankfurt include:

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